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CNFA-AMD Project

US-Pakistan Partnership for Agricultural Market Development

SCOPE OF WORK

 

Project Name

CNFA-AMD/ Project Number AID-391-C-15-00003

Consultancy Assignment

Support to marketing team and PHDA for 7th International Halal Expo and Conference

Consultant Title

PHDA 7th Annual International Halal Expo Coordinator

Reports to

Director Marketing

Place of Performance

Lahore, Pakistan with likely travel to AMD project areas

LOE:

40 working days

Est. Period of Performance

March 01, 2018 through 30 April 2018

 

Project Description

The U.S.-Pakistan Partnership for Agricultural Market Development (AMD) activity in Pakistan is a USAID funded activity implemented by CNFA with the goal of supporting the development of Pakistan’s commercial agriculture, particularly through improving the ability of Pakistan’s agriculture and livestock sectors to meet both international and domestic demand and requirements in targeted product lines in Citrus, Mango, High value/offseason vegetable and livestock. AMD envisions transforming the four targeted product lines into efficient, private sector-led value chains that deliver competitive products to domestic and export markets. AMD’s targeted training, matching grants, and technical assistance will leverage private sector investment and encourage innovation. Together these approaches will support upgrading, streamline supply chains, optimize profit margins, increase participation of women entrepreneurs, and ultimately make Pakistani mango, citrus, meat and HV/OSV more profitable and more competitive.

 

Objectives of Technical Assistance:

This STTA position will be based in Lahore and is open to Pakistani nationals only. The Coordinator- International Halal Expo, will provide support to the marketing team and PHDA in organizing the 7th annual International Halal Expo and Conference 2018 which is being held in Lahore on the 17th and 18th of April, 2018. The coordinator will undertake all tasks assigned to him related to the Expo and Conference by the Marketing Director AMD but will be responsible for specifically coordinating all tasks related to the Expo portion of the event. The expo will have over a 100 exhibitors and will be held on both days (17th and 18th April 2018). The expo will bring together local and international exhibitors, producers, buyers, input suppliers, value-added product producers, financial institutions, and policymakers.

Further details on the scope of the assignment, deliverable and qualification requirements can be found below.

 

 

Assignment Scope:

  • Assist PHDA through AMD in organizing 7th International Halal Conference and Expo on 17-18 April 2018;
  • Assist in developing and implementation of Marketing Plan for organizing Int Halal Conference and exhibition;
  • Coordination and communication with Corporate Clients across all sectors for booking of Stalls of Halal related industries and traders such as meat, poultry, pharmaceuticals, personal care, gelatin, Islamic financial institutions,  etc.;
  • Liaison with Government & Private Sector universities to ensure participation of Students for participation in Conference & Workshop;
  • Assist PHDA in obtaining additional sponsorship for Conference & Exhibition;
  • Liaison with various  Corporate Clients for sponsorship & colleges, universities together with communication, coordination, and registration of girls colleges and universities for arranging Cooking Competition among girls institutional teams;
  • Identification of Public, private Professionals for arranging B2B & B2C Meetings;
  • Coordination, with various teams for smooth arrangements of Halal conference; and
  • Any other tasks related to the Halal Expo assigned by the Marketing Director AMD.  

 

Deliverable:

  1. Fortnightly progress report
  2. Monthly progress report at the end of each month
  3. Final report pertaining to the expo
  4. List of invitees/clients/businesses with their contacts and other relevant details

 

Minimum Qualification:

  • Pakistani national;
  • 2-3 years of experience in organizing international/national expos;
  • Understanding of halal business in the international context;
  • An advanced degree in business management;
  • Halal certifications from any accredited Pakistani institute/agency;
  • Demonstrated ability to effectively coordinate with the stakeholders;
  • Effective record keeping;
  • Creativity and a willingness to innovate, think systemically and;
  • Fluency in English required;
  • Fluency in Urdu preferred.

 

Knowledge, Skill and Ability Requirements:

  • Understanding or prior exposure to halal livestock/agriculture/horticulture sector;
  • Ability to perform successfully as a member of multiple project-related teams;
  • Ability to manage multiple assignments
  • Strong computer literacy skills required in word processing, spreadsheets, presentations, web browsers, and email;
  • Demonstrated excellent communications and writing ability;
  • Demonstrated successful interpersonal skills;
  • Fluency in both English and Urdu required; other Pakistani languages preferred;
  • Demonstrated ability to produce high-quality work under pressure and deadlines.

 

 





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